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Jenny Schmidt, Founder and Senior ‘Spark’ at Cloud Spark strategic communications, an Atlanta-based agency, was on PR 101 Radio: Marketing Advice for Small Business today and offered terrific advice about why marketing matters, and common mistakes businesses make while embarking on the promotional process. She offers these 5 tips to help you avoid mistakes while [...]

Chamein Canton Canton, Literary Agent/Publicist for the Canton Smith Agency, was a guest on PR 101 Radio: Marketing Advice for Small Business today. An expert with over 7 years of experience specifically promoting books, Chamein offers these Do’s and Don’ts that are critical to keep in mind as you move forward in promoting your book.

DO [...]

Liz Goodgold, author of Red Fire Branding and CEO of The Nuancing Group, focusing on the nuances of branding, was a guest on segments 1 & 2 of PR 101 Radio’s November 12th show. With over 25 years of marketing & branding experience for companies like Quaker Oats and Arco Oil, Liz is a true [...]

Emily Larsen, Sr. Publicist with Three Girls Media & Marketing Inc., shared great information about how small business owners and entrepreneurs can go about getting their own media coverage without having to hire a PR firm or consultant. Here’s a list of simple Do’s & Don’ts to keep in mind as you go about the [...]

MC Milker, Green Marketing expert with www.ecoprenurist.com, was a guest on today’s PR 101 Radio show. She offers these tips for small business owners and entrepreneurs:
1. Define WHY you are going green…or HOW green you want to go, before getting started. Erika adds: The best plans are those that are well thought out and [...]

I’m thrilled to announce that next week, freelance journalist and new columnist for the San Jose Mercury News, Erica Nelson, will be joining me as a guest on PR 101 Radio: Marketing Advice for Small Business. This is a perfect opportunity for you to ask her questions about the Do’s & [...]

Submit Your Head Scratcher™
for the Name Shame Hall of Fame

Eat My Words, the incredibly creative naming company in San Francisco has come up with a new way to entertain us!
What can you do when a product or company name makes you cringe, scratch your head or roll you eyes? Submit it here to the Name [...]